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China destination coverage

China Destination Expertise

China Destination Coverage & Local Expertise

Discover China’s major gateway cities, cultural highlights and regional travel experiences with reliable local planning and operations.

Local Knowledge

Signature China Destinations

Open a destination page for highlights, suitable travel segments, seasonal guidance and planning notes.

Beijing

Imperial History · Great Wall · MICE

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Shanghai

Modern China · Business · MICE

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Xi’an

Ancient Capital · Silk Road · Heritage

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Chengdu

Pandas · Sichuan Cuisine · Lifestyle

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Guilin & Yangshuo

Karst Mountains · Li River · Nature

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Zhangjiajie

Avatar Mountains · Adventure · Nature

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Chongqing

Mountain City · Hot Pot · Yangtze River

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Hong Kong

Skyline · Dining · Shopping

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Guangzhou

Cantonese Culture · Trade Hub

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Hangzhou

West Lake · Tea Culture · Luxury Retreat

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Suzhou

Classical Gardens · Water Towns

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Yunnan

Shangri-La · Lijiang · Nature & Culture

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Tibet

Himalayas · Spiritual Journey · Adventure

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Hainan

Tropical Beaches · Resorts · Wellness

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Dunhuang

Silk Road · Desert · Buddhist Heritage

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Macau

Heritage · Entertainment · MICE

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Travel Themes

Our Curated Collections

Flexible travel themes that can be adapted to your market and traveler profile.

Timeless Wonders

UNESCO, History, Beijing, Xi’an

Walk the Great Wall and meet the Terracotta Warriors.

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Future Cities

Architecture, Nightlife, Shopping

Skyline adventures in Shanghai, Shenzhen & Hong Kong.

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Celestial Landscapes

Photography, Nature, Relax

Cruise the Li River and hike the Avatar Mountains.

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The Finest Collection

VIP, 5-star, Exclusive

Private jets, Michelin-starred dining, and bespoke service.

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Joyful Discoveries

Child-Friendly, Fun, Safe

Panda volunteering and hands-on cultural workshops for kids.

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Classroom Without Walls

Study, Youth, STEM

Mandarin learning, university exchanges, and STEM immersion.

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Gateways to Trade

Networking, Insights, Efficiency

Factory visits, industry park tours, and B2B matchmaking.

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Beyond The Ordinary

Groups, Events, Motivation

Themed gala dinners, team-building on the Great Wall, big events.

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Top Attractions

China’s Most Requested Scenic Highlights

High-demand attractions that can be combined with private tours, group programs, study tours and incentive travel.

Zhangjiajie Avatar Mountains

Zhangjiajie – Avatar Mountains

Hunan Province

China’s Most Dramatic Mountain Landscape

Zhangjiajie is one of China’s most internationally influential natural scenic areas, famous for thousands of vertically towering quartz sandstone peaks and known as a real-life Avatar landscape.

Signature Experiences

  • Zhangjiajie National Forest Park
  • Yuanjiajie Avatar Peaks
  • Tianzi Mountain Sea of Clouds
  • Tianmen Mountain Glass Skywalk
  • Grand Canyon Glass Bridge
Jiuzhaigou Valley alpine lakes

Jiuzhaigou Valley – The Fairyland of China

Sichuan Province

China’s Most Beautiful Alpine Valley

Jiuzhaigou is known as China’s fairytale world, attracting travelers with colorful lakes, snow-capped mountains, forests and waterfalls.

Signature Experiences

  • Five-Flower Lake
  • Long Lake
  • Nuorilang Waterfall
  • Primeval Forest
  • Tibetan Cultural Experience
Huangshan mountain scenery

Huangshan – The Iconic Chinese Mountain

Anhui Province

China’s Classic Mountain Landscape

Huangshan is famous for uniquely shaped pines, strange rocks, seas of clouds and hot springs, representing classic Chinese landscape aesthetics.

Signature Experiences

  • Huangshan Cloud Sea and Sunrise
  • Welcoming Pine
  • West Sea Grand Canyon
  • Huizhou Ancient Village Experience
Guilin and Yangshuo river landscape

Guilin & Yangshuo – China’s Most Beautiful River Landscape

Guangxi Province

The Iconic Landscape of Chinese Painting

Guilin’s landscape is one of China’s most classic natural symbols, renowned for karst peaks, Li River scenery and pastoral landscapes.

Signature Experiences

  • Li River Cruise
  • Yulong River Bamboo Rafting
  • Cycling along the Ten-Mile Gallery
  • Impression Liu Sanjie Performance
  • Rural Life Experience
Leshan Giant Buddha and Mount Emei

Leshan Giant Buddha & Mount Emei

Sichuan Province

A Perfect Combination of Nature & Buddhist Heritage

The Leshan Giant Buddha and Mount Emei combine world cultural heritage, Buddhist culture and magnificent natural scenery in one popular Sichuan route.

Signature Experiences

  • World’s largest stone-carved Buddha statue
  • Golden Summit of Mount Emei
  • Buddhist cultural experience
  • Sea of clouds in the mountains
Wangxian Valley cliffside village

Wangxian Valley

Jiangxi Province

China’s New Hidden Gem – Cliffside Ancient Village

Wangxian Valley has become one of China’s popular emerging natural and cultural destinations, known for cliff architecture, valley streams and ancient village night views.

Signature Experiences

  • Cliffside Ancient Architectural Complex
  • Valley Night View
  • Intangible Cultural Heritage Handicraft Experience
  • Hanfu Photography Experience
  • Traditional Market Experience
Furong Ancient Town waterfall village

Furong Ancient Town – The Waterfall Village of China

Hunan Province

China’s Most Beautiful Cliffside Ancient Town

Furong Town is a thousand-year-old town built atop a waterfall, blending natural scenery, Tujia culture and ancient architecture near Zhangjiajie.

Signature Experiences

  • Furong Waterfall
  • Cliffside ancient street walk
  • Tujia ethnic culture experience
  • Night photography
  • Traditional food experience
Lijiang and Shangri-La mountain scenery

Lijiang & Shangri-La

Yunnan Province

China’s Hidden Himalayan Paradise

Yunnan’s snow-capped mountains, alpine lakes, ancient cities and ethnic cultures make it ideal for nature and culture discovery.

Signature Experiences

  • Jade Dragon Snow Mountain
  • Blue Moon Valley
  • Tiger Leaping Gorge
  • Lugu Lake
  • Shangri-La Pudacuo National Park

Hands-On China Culture Programs

Authentic Local Cultural Experience

Flexible cultural experiences for FIT, family groups, study tours and corporate incentive programs.

Traditional Beijing portrait experience

Traditional Beijing Portrait Experience

Traditional Chinese calligraphy masterclass

Traditional Chinese Calligraphy Masterclass

Traditional Chinese ink painting experience

90-Minute Traditional Chinese Ink Painting Experience

Intangible cultural heritage handicraft experience

Intangible Cultural Heritage Handicraft Experience

Private Tai Chi experience

Private Tai Chi Experience with Professional Instructor

Chinese seal carving workshop

Chinese Seal Carving Workshop – Create Your Own Traditional Stamp

Song-style tea whisking and tasting experience

Song-style Tea Whisking and Tasting Experience

Spa and wellness experience

Spa & Wellness Experience

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